Although ticket sales have already begun, festival organizers are slowly releasing the TomorrowWorld lineup to the public. While we already know of the Bass stage, as well as a few of the headliners including Tiesto, Ingrosso, Hardwell, and more, we can now add trap to the growing number of genres present. Trap music has its roots in Atlanta after all, so it is only fair that ƱZ, Bro Safari, Mimosa, Mayhem, Heroes and Villains, Luminox, Two Fresh, DJ Green Lantern, Brillz, gLAdiator, and LOUDPVCK get their own stage.
With the long overdue North American debut in New York last year, Sensation announces another notable first for 2013. This time a Canadian venture at Toronto’s Rogers Centre on June 1. With a diverse line-up including the likes of Eric Prydz, Fedde Le Grand, Sunnery James & Ryan Marciano, Otto Knows and 2000 and One, the one-day event will bring regular event assets Mr. White and MC Gee alongside an A-list collection of global talents to prove that their forward-motions are not to be limited to North American club land.
More information and tickets can be found at Sensation Canada’s official website.
After the Tomorrowland aftermovie ranked up over 60 million views across the globe, it’s finally time for Americans to experience the fantasy land for themselves. Tickets to TomorrowWorld 2013 go on sale today at 11AM EST for Global Journey tickets; which can include a branded TomorrowWorld flight and various camping or hotel packages. If you were just looking for regular tickets (starting at $347), they go on sale on April 27th at 11AM EST for all US revelers and May 4th at 11AM EST for the rest of the world. As the lineup slowly unveils, Alesso, A-Trak, Axwell, Dimitri Vegas & Like Mike, Porter Robinson, Sebastian Ingrosso, the ‘All Your Bass are Belong to Us Stage,’ for hardstyle fans, a Q-Dance stage has also been confirmed. September can’t come soon enough.
From its humble beginnings as an 8000 capacity one-day festival in the small town of Boom, Belgium in 2005 to becoming the most international event on earth in 2013, Tomorrowland has set the high watermark for what it means to be a music festival. With awe-inspiring attention to detail and an environment that literally transports fans to another world, there is no other event quite like it. (more…)
Yesterday we received official confirmation that Tommrowland is expanding in the United States under the name TomorrowWorld which will take place in Atlanta, Georgia September 27-29th. Today, we hear news that SFX Entertainment has officially acquired ID&T, the producer of Tomorrowland as well as the Sensation and Mysteryland brands. The deal supersedes their original North America-only joint venture, announced last month.
SFX acquired 75% of the company, valued at approximately $136 million. ID&T is based in Amsterdam as a privately held company which has produced events in Europe and around the world for more than 20 years. Robert F.X. Sillerman, Chairman and CEO of SFX Entertainment, also the man responsible for recent Beatport acquisition, is at the forefront of the deal.
When the news of Tomorrowland’s international expansion broke, the prayers of dance music fans worldwide had been answered. In another respect, the massive move raised questions; mainly the question of “Who is behind the scenes that could be powering a global endeavor?” With Robert Sillerman’s purchases of The Opium Group and Miami Marketing Group that landed his SFX Entertainment a large portion of Miami’s nightlife operation, it had been made clear that the predicted arms race of EDM entities had begun.
That is when we dug deep enough to answer our own, aforementioned question — Sillerman’s SFX has acquired the North American division of ID&T. formed a joint venture with ID&T to create it’s North American division.
In 2012, Tomorrowland drew 180,000 dance music fans from over 75 countries around the world to the small municipality of Boom, Belgium. With international demand booming every year, festival organizers, ID&T, decided to give Belgians an exclusive pre-sale, selling all 80,000 tickets in one day. The worldwide sale took place two weeks later, with the last 100,000 tickets selling out in 43 minutes. To meet the overwhelming demand from abroad, the festival organizers are now thinking about hosting the festival at locations across the globe.
“We want to be different,” says Duncan Stutterheim, CEO of Sensation, as he sips a glass of jasmine tea in a cafe near Amsterdam’s Central Station. “Sensation is always looking for music from now and tomorrow.”
One of the most lucrative and recognizable brands to grace dance music, Sensation embodies a mentality that reaches far beyond the traditional festival or rave. More than large arrays of LEDs and lasers, ID&T, the event’s organizers, are in the business of creating an experience that is unlike anything else on the planet. A week ahead of Sensation’s first trip across the pond to the United States, I got to sit down with the company’s CEO Duncan Stutterheim to talk about how Sensation is different, things fans should expect, and what the long-term goals are for not only Sensation, but all of ID&Ts other events as they prepare to take the United States by storm.
We’re not strangers to festival teaser videos, but the introduction video for Tomorrowland 2012 is unlike any we’ve ever seen before. Usually these videos just feature footage from the previous year’s concert, making promises that this year will offer something “completely new.” With such an expertly crafted preview video, Tomorrowland doesn’t need to promise anything because if you’ve watched last year’s recap,you know just how good it is. This video should get you excited if you’re lucky enough to be making the trip to Belgium, if not you can just sit at your computer and drool like the rest of us.
Sensation White is a musical experience unlike any festival, club, or rave that I’ve ever been to. 13,000 people adhered to the strict dress code — “Be part of the night, dress in white” — and piled into Barcelona’s Palau Sant Jordi to experience just exactly what Sensation Innerspace had to offer. I traveled to Spain for the weekend to meet up with friends studying abroad, and the timing happened to coincide perfectly with the all white affair. What resulted was a night jam packed with emotion, music, and a whole lot of sweaty Europeans moving in unison decked out in white jumpsuits. Keep reading to hear an account of what may be my best rave ever.